• Switzerland's news in English
 

If you want to talk to the world, talk to The Local

Since 2004 we’ve been telling the world what’s happening in Sweden, Germany, Switzerland, France, Spain, Italy, Norway, Denmark and Austria.

Over the years, we’ve produced more than a hundred thousand stories for a hundred million readers. We’ve learned a lot about what works (and what doesn’t) when you want to take a local message global.

The Local offers the perfect audience and context for targeted international advertising. To find out if we are a suitable platform for your campaign - and to discuss the best-performing formats - please contact us:
 
CEO: Paul Rapacioli
Phone: +46 (0)8 656 5019
 
Services
 
We work closely with our clients on their international communication strategies, specifically helping with creating and distributing quality content - through our own channels, social media and beyond.
 
We have unique editorial experience of communicating what happens in our various countries to the rest of the world. Here are some of the ways in which we apply that experience to our clients' goals:
  • Sponsored content in the format that best communicates the client's message
  • Live blogs from major events, conferences, exhibitions, speeches
  • Translation (sites, promotions, press releases, articles)
  • Custom news sites for particular content or audiences
  • Display advertising in a range of formats for our web and mobile platforms
For a no-strings-attached chat about how we might be able to help you, please get in touch.
 
Nine ways The Local has helped clients with their international communication
 
1. When UK retailer Marks and Spencer wanted to tell expat consumers about its Europe-wide delivery service, we created country-specific content and provided the channel to this hard-to-reach audience.

2. How to connect the Swedish Institute's Network of Future Global Leaders to life in Sweden? With a custom news site, complete with exclusive content produced for, and by, this unique audience.

3. Our sites are depended upon by expats in nine countries. We connected the City of Stockholm with people all around the world through a series of humorous articles about how the city makes it easier for foreign professionals to move there.

3.  Regus business lounges are perfect for business travellers, so The Local's audience was an obvious target group. We produced content that made an impact with our readers and generated a stream of customer leads.

4. West Sweden's thrilling lobster safari should be on everyone's bucket list. But readers who couldn't make it this year were able to experience it live, thanks to The Local's live blog - produced on a fishing boat in the archipelago.

5. Dozens of universities and international schools have used The Local to reach expats around Europe. At the junior end of the scale, we wrote about how Phorms insists on bilingualism in its six German schools. And for the postgrads, we helped Kellogg-WHU to explain the benefits of its Executive MBA program.

6. Our live blog from STING Day, one of Stockholm’s hottest start-up gatherings, captured the buzz of the day for those who weren't there - and kept the discussion going long after the event itself...

7. ...but Stockholm doesn't have a monopoly on Swedish start-ups. We wrote about the ten Skåne start-ups to watch in 2015 on behalf of Region Skåne, leading to exposure far and wide.

8. Most people don't need more than a couple of reasons for a sunny break. But for a Europe-wide content campaign for Gran Canaria Tourism, we offered readers ten reasons to holiday in Gran Canaria.

9. Stockholm Academic Forum wanted the city's new official university guide to tell the stories behind the 17 universities in the region. So with our journalistic approach to copywriting, we produced the content for the site.

For a discussion about how we can help your organisation, please contact us:
 
CEO: Paul Rapacioli
Phone: +46 (0)8 656 5019
 
RECEIVE OUR NEWSLETTER AND ALERTS
National
Army official calls for Swiss women to undergo military training
National
New Swiss health campaign combats smoking as 'norm' for too many
National
Swiss federal government unveils EU immigration quotas bill
Sponsored Article
Avoid the costs of wild Swiss currency swings
Business & Money
HSBC Swiss private bank revelations 'tip of iceberg': whistleblower
Business & Money
FATCA: 'The age of financial privacy is over'
National
Phil Collins' paralyzed ex-wife files lawsuit after Swiss complications
Culture
Gauguin on display in Basel touted as 'most costly painting ever'
Business & Money
Swiss Leaks: HSBC Swiss private bank 'catered to terrorists and crooks'
International
What's keeping British expats in Europe from voting in UK elections?
Business & Money
Trade balance bulges as Switzerland smashes record for exports in 2015
National
Swiss town's ploy against workers living in Italy 'not racist'
National
Architects propose skyscrapers for new Geneva 'urban centre'
Culture
Renowned Israeli conductor dies during symphony in Lucerne
International
Population of Swiss citizens abroad continues to expand
National
Vaud property salesman jailed over costly gambling addiction
National
Right-wing group seeks citizens' vote for national face veil ban
Health
Swiss doctors 'worst' for leaving foreign objects in patients
Features
Anglophone expats in Switzerland mine creativity to earn crust
National
Number of 'immigrants' swells to third of Swiss population: report
International
Pricey Switzerland tops latest global cost of living study
National
Swiss travel agents and retailers cut prices after franc surge
Technology
Solar Impulse team unveils round-the-world route for its plane
Business & Money
Swiss central bank's shock move to let franc rise sparks debate
National
Markets panic as Swiss National Bank scraps euro rate cap
National
VIDEO: Swiss soldiers publish pictures of antics on internet
National
A portrait of modern Switzerland in ten stats
National
Europe in statistics - from Spain to Sweden
Features
Geneva-based expat pens seismic novel about Haitian homeland
Features
Tons of explosives finally removed from hundreds of Swiss sites
International
'Don't succumb to fear': Swiss President Sommaruga on terrorism
Sport
Federer claims historic 1,000th win at Brisbane tennis tournament
National
Swiss newspapers condemn deadly Charlie Hebdo terror attack
Business & Money
Hackers steal client information from Geneva cantonal bank
National
Charlie Hebdo terror attack in Paris sparks Swiss rallies
National
Pop star Madonna leaves her mark during Swiss mountain holiday
National
Disassembled Solar Impulse heads to Emirates in jumbo jet
National
US ambassador in Bern sparks flap over Swiss ski lift line 'chaos'
National
New President Sommaruga lauds 'bold' Swiss democracy
National
Hopes fade of finding missing Scottish researcher still alive
National
Scientists in Lausanne and Belgium step up search for alien life
National
Nude 'selfie' mayor heads Switzerland's top ten scandal list
Features
The Local's top ten snow sport alternatives to skiing in Switzerland
Culture
Suspected stabber Nabilla given conditional release from detention
Latest news from The Local in Austria

More news from Austria at thelocal.at

Latest news from The Local in Germany

More news from Germany at thelocal.de

Latest news from The Local in Denmark

More news from Denmark at thelocal.dk

Latest news from The Local in Spain

More news from Spain at thelocal.es

Latest news from The Local in France

More news from France at thelocal.fr

Latest news from The Local in Italy

More news from Italy at thelocal.it

Latest news from The Local in Norway

More news from Norway at thelocal.no

Latest news from The Local in Sweden

More news from Sweden at thelocal.se

1,483
jobs available