According to new figures published by Comparis consumer platform and KOF Economic Institute, everyday goods cost an average of 0.2 percent less in July 2025 compared to the previous year.
For households, the good news is the nearly 10-percent drop in heating energy prices (gas, oil, wood, and district heating) and a 0.9-percent decline in food prices — though the survey does not detail which ones.
Also cheaper are small household appliances (by 9.6 percent), electrical appliances for personal care (7 percent), air transport (6.4 percent – read more about this below), toys and hobby (5.8 percent), as well as travel goods and accessories (5.6 percent).
The survey also shows that the price decline is most pronounced for low-income households (by 0.4 percent), while the wealthiest see almost no change.
By region, German-speaking areas have recorded a 0.2-percent drop, while the decrease was 0.3 percent in other cantons.
What is notably more expensive?
While overall inflation is easing, some foods and services now cost more.
Since July 2023, the price of chocolate has jumped steeply by 17.7 percent, car insurance by 11 percent, and coffee by 8 percent.
These increases are linked to poor harvests, along with energy and packaging costs, the study found.
But overall, there is good news
Switzerland is not the only country where some prices have gone up, Comparis said.
Prices in the eurozone rose by an estimated 2 percent.
In Switzerland, however, inflation figures have been below 1 percent for the 11th month in a row, and even below 0.5 percent for the seventh month in a row.
"The Swiss National ensured an appreciation of the franc with its interest rate policy and foreign exchange sales, which significantly reduced the price of imported goods from abroad,” according to Comparis.
“In addition, many government-administered prices also ensured comparatively low inflation.”
And speaking of cheaper travel – at least to some destinations…
Inexpensive flights are up for grabs from Zurich to major US cities.
For instance, from late September to mid-October, round-trip flights from Zurich to New York cost 398 francs, to Washington DC, 395 francs, and to Boston, 393.
Farther away, a flight to Los Angeles is 465 francs and to San Francisco, 401.
And yet, SWISS airline can’t fill up its airplanes.
Though the company has not given an official explanation for this sharp drop in demand, media attributes it to the “Trump effect” – that is, signs of protest against the US president and his treatment of Switzerland.
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